It seems like a terrific deal: Buy this furnace, and we’ll give you an AC for free!

Who doesn’t appreciate something free, right?

Companies that promote tempting deals like buying a furnace and getting an air conditioner for free can make customers assume they're going to hit the jackpot. But, it's important to evaluate these offers carefully. Many times, what looks like a very good deal at first may not be so amazing in the long run. Unscrupulous companies might inflate the prices of their products or include hidden costs to make up for the discount they're promoting.

Think of the saying: there’s no such thing as a free lunch. Well, in the HVAC industry, there aren’t that many air conditioners that are truly free when it's all over.

Be on the Lookout for the Not-So-Free AC

An allegedly "free" AC could come at the expense of paying higher installation fees or buying expensive extra services. It's very important for you to thoroughly assess the overall cost and terms before falling for such marketing promotions. One way to protect yourself is to seek a second opinion from another HVAC company, such as Luikart Heating & Cooling, and compare prices of the entire installation.

Here are a few of the ways a “free” AC could come back to bite your wallet

  • Inflated product prices: Some companies may boost the cost of their products to make up for the "free" AC or service they're offering. This can make the total cost of the package much higher than it first appears.
  • Hidden installation fees: Even though the air conditioner may be free, buyers may encounter unexpected installation charges that are not clearly stated in the initial offer. These charges can significantly increase the total cost of the system.
  • Mandatory extra services: To recover the cost of the supposedly free item they are giving you, companies may require customers to purchase additional services or plans at embellished prices. These kinds of things can quickly add up.
  • Push for premium upgrades: Companies sometimes will pressure customers to upgrade components of the HVAC system at a higher cost, claiming enhanced performance or improved efficiency. These upgrades may not be necessary or produce much value for when you consider how much they cost.
  • Warranty limitations: While the original offer may include warranties, some companies might apply restrictions or add exclusions to the promotion that restrict the coverage. Buyers could potentially need to pay even more for extended warranties or face unexpected expenses if issues arise.

You Deserve Better than False Promotions. Choose a Reliable HVAC Company

When it comes to selecting a furnace, it's essential to focus on reliability and quality instead of supposedly free offers. Instead of being persuaded by flashy marketing gimmicks, it is wiser to buy from a reputable company.

What are the qualities of a reputable HVAC business? The company will have a strong track record in the industry, endorsed by good customer testimonials. It also will have appropriate certifications and licenses, which shows it respects industry standards and regulations.

How does a reputable HVAC company handle pricing? It will provide honest and fair pricing, with no hidden charges or inflated costs.

For Fair, Honest HVAC Installation in Newark, Choose Luikart Heating & Cooling

At Luikart Heating & Cooling, we take pride in giving our customers dependable and high-quality HVAC service in Newark. Whether you want furnace installation or are looking for a second opinion, our team is dedicated to providing outstanding support and service for all your heating and cooling needs.

Our knowledgeable experts are skilled in their craft and furnished with the latest tools and technology to ensure efficient and precise installations. We prioritize customer satisfaction, and our welcoming staff members are always ready to answer any questions. When you choose Luikart Heating & Cooling, you can rest assured you'll get superb service from an HVAC company that genuinely cares about your comfort.

Call 740-344-5497 today for your complimentary, no-obligation estimate.